We aim to inspire and offer you the Best Arctic experience ever.
Best Arctic is a newly established Destination Management Company, covering the northern areas of Norway, Sweden, and Finland. The company was founded based on Bussring and Tromsø Safari.
With more than 17 years of experience in the tourism industry, we aim to inspire and offer you the best arctic experience ever: from winter to summer, all year round, single activities, accommodation, packages, cross-border transportation, and unforgettable experiences.
Our philosophy is based on maintaining our strong local connection by tight cooperation and involvement with local landowners, activity operators, guides, and other suppliers. We strongly believe in contributing to a better tourism destination for our guests and the locals, not only for today but, even more importantly, for the future.
Best Arctic has currently 19 employees operating out of our hubs/offices in Tromsø and Narvik.
Anna was born and raised in Tromsø and you could say she is truly Norwegian: loves skiing, experiencing nature together with her dog Dennis (who also comes to the office with her, playing with Bente’s dog, Balder), being outdoors, and traveling!
She is studying Business Administration and has been working in our company for several years. Now, Anna is our Business Controller, working with finance and accounting of Best Arctic!
First time she visited Tromsø, was just to see the Northern Lights. Little did she know that she would end up not only living in the Paris of the North but would also guide northern lights tours herself and grow up to be our International B2B Sales Manager! Our Greek colleague is the face of our company towards our partners and Tour Operators, and represents Best Arctic at tourism fairs, gatherings, seminars, workshops, and congresses!
She loves reading and she is secretly a foodie, who enjoys cooking and photographing food as a way of staying closer to the people she meets from all over the world!
Languages: English, Norwegian, Greek, Italian, Spanish & French
The best way to stay healthy is to take a nice morning early swim, just ask Bente! She is great at dealing with people, which is why she takes care of all our employees and our well-being. Norwegian, extremely kind, patient, and good at managing people, you will find her at the office constantly being followed by her 4-year-old little dog Balder.
Voici Camille! Our Frenchie girl is a real multitasker: divided between booking, customer service, and the marketing departments. She traveled around the world and lived in different countries: the USA as an au-pair; Austria and Poland as part of her studies in Journalism, Languages and International Relations, and New Zealand where she worked as a Travel Consultant.
Camille has an invincible adventurous spirit, that led her to another of her bucket-list countries: Norway! Being a nature freak, Tromsø is a perfect place for her to explore the mountains and pursue her passion for landscape photography.
Directly from Portugal, Carolina studied Strategic Communication and has a Master in Marketing Management. She divides her time between Tromsø and Lisbon, working on the marketing strategy of the company and how to bring us forward.
Crazy about sushi, ramen, and traveling, this Queen addict loves learning new cultures, people, and flavors and enjoys gathering her friends at home, having cozy, nice, social dinners, with a lot of fun!
Full of energy and extremely active, Emma came from Belgium for the stunning nature, and, eventually, love made her stay. She started as a guide, and that precious knowledge brought her into the office, to create and develop the best single activities and packages for you!
Extremely sporty and outdoorsy, Emma loves to go hiking, skiing, playing volleyball and she also is part of a theater improvisation group!
Our southern Norwegian (from Nord-Odal, in old county Hedmark) is one of our team’s best entertainers! Besides being an excellent guide (now our Operations Manager), he is hard-working and will always make sure that your trip is well organized, with guides, logistics, food, and an unforgettable time!
As Gudmund just can't get enough of the outdoors, he is also known as Hiking Viking. When not busy with Arctic Adventures, Gudmund loves spending quality time with his kids bringing them on exciting journeys throughout Ireland and Norway!
One of the founders of Bussring and Best Arctic, Henry was born in Nordreisa (Troms county), and has been working in the travel industry since 1993! He is now working as a business developer, checking new business possibilities and opportunities!
Henry enjoys swimming, playing volleyball during his free time, but especially cooking (we heard he is a master of moose stew!). He recharges his energies by spending time with his family and friends and his dream is to spend more time out, in the wilderness, in contact with nature, fishing, and hunting.
Jeroen was born in Belgium but moved to Sweden, where he has been living since 2008. He is a full hands-on deck, not afraid of taking the next step, always with a lot of energy to give! During his free time, he enjoys cross-country skiing on rollers (both during the winter and summer seasons) and his dream is to become a pilot for water planes!
He has a background in Management in Travel, has been working with many airlines and recently finished a post-graduation on Business development with a focus on Sustainability and Digitalization.
Languages: English, Dutch, Swedish, French, German
Jon-Erlend grew up in Nordreisa (4 hours driving from Tromsø), but just like many others from our team, he has lived in several places: Tromsø, Ålesund, Oslo, and even outside of Norway, in London and Stuttgart! He has a master degree in Marketing and has worked with some of the most international brands coming from Norway over the last 25 years!
He has been involved in the company for the last 5 years, creating a direction, and based upon this, leading our team, bringing artic “life-changing experiences” to the world! When he is not office-working between documents, Excel and Power-Point presentations, our Managing Director enjoys spending quality time with friends, family, and his dog outside and refurbishing (someone told us he is quite good at it!).
Originally from Karasjok (550 km northeast of Tromsø), Ken-Even grew up in a reindeer-herding Sámi family. He moved to Tromsø in 2010 to fulfill his bachelor’s degree in Economics and Administration and has been working in the company since 2019.
During his free time, he enjoys relaxing, chilling and he is a big gamer of World of Warcraft!
Passionate about the arctic and tourism, our Norwegian colleague loves to show you the beauty of the north! With a long background in tourism, Lise studied Destination Development and Marketing and she is now responsible for making the destinations in Northern Norway more available for our guests and developing life-changing experiences!
During her free time, you can find her hiking in the Norwegian mountains and exploring Northern Norway with her beautiful family and friends!
Born in Drøbak (a cozy village south of Oslo), Oda has moved between northern and southern Norway, traveled extensively around the world (she met her kiwi husband while backpacking in South America), lived in New Zealand for several years, and ended up with her family in lovely Tromsø!
She has a Master’s degree in Geography and has worked in the tourism industry on and off since 1995, spending 12 years in different roles with Visit Tromsø before joining Best Arctic/Tromsø Safari in 2016. Oda loves books, tea, cross-country skiing, sustainable travel, her far-flung family, cakes (!), and regular doses of adrenaline rush.
Born and raised in the beautiful Lyngen Alps, Per moved to Tromsø by the age of 16 to study and ended up working on the Cultural Heritage Department for the Sami Parliament! Extremely chatty and energetic, father of twins with a Spanish life partner, Per tried to live in Spain but has a northern soul that keeps calling him back to the north.
He is a photography fanatic, music lover and has a big passion for reindeers, they are for sure his soul animal!
Born in Lyngen (Furuflaten) but living in Tromsø, Roger is also an international guy, having lived in the Canary Islands and 18 years in the UK (Northumberland and West Yorkshire). He has a calm and dreamy personality, which explains his interest in astronomy. He is also a big fan of classic music, photography and has a big passion for fishing on his little boat in Lyngen!
He has been working for our company since 2014 and has a background in Tourism, Economy, and Administration, working with Booking activities (mainly for Tour Operators and travel agents). His life dream is to join a conservation project of nature/wildlife somewhere in the world when he retires!
From Italy, Serena has traveled the world due to her background as a professional translator and interpreter, and later, as a tour leader!
She lived in warm Zanzibar, where she had her own diving school, and moved to the “fresh” Arctic to work as a winter guide in Tromsø and Rovaniemi, where she fell in love with the magical colors of the Arctic lights!
She is definitely a people person: loves the contact between the staff, guides and our guests, making a continuous effort to deliver as good as possible experiences to everybody!
Solveig was born in Molde (West coast of Norway), between fjords and high mountains. She has been working for activity-, destination- and tour bus companies in Northern Norway for many years and her specialties are B2B relations and group reservations.
With her pleasant nature, patience, and accuracy, Solveig is living about 1,5 hours’ drive west of Oslo, working from her home office. However, she is often to be found at our main office in Tromsø. When it’s time to recharge her batteries, she likes to travel around in Norway, enjoying the freedom in her motorhome (how cool is that?).
Sales Manager Bussring & Local Distribution Channels and Events
Sales Manager Bussring & Local Distribution Channels and Events
Tommen comes from the northernmost city in mainland Norway, can you guess which one? Honningsvåg (check it out on Google Maps!), a city established in 1996, with a population of around 2.500 inhabitants! He lived in the south for more than 20 years, in Oslo and Trondheim, and is now established in Tromsø, where he loves to spend time with family and friends. His favorite winter activity is snowmobile tours and in the summer he loves cycling on hiking trails and gravel roads.
With a background in Management in Travel, Tommen worked for bus companies, helped develop winter tourism in the North Cape, and organized excursions for cruise passengers in Norway!
Tromsøværing (from Tromsø), Trond-Arne has a background in IT and built over 25 years of experience managing IT businesses. He is a professional and trained project manager and has over the years managed quite a few large business development and implementation projects in various organizations.
He started in Bussring in 2016, as a part-time driver (coming from a family of driving instructors) and he is now our Project and IT Manager. During his free time (especially Friday evenings, we heard!) he enjoys driving to his hytte (a traditional norwegian holiday cottage) and relax there, contemplating the beautiful landscapes of Malangen, as well as cooking, skiing, biking and building things (he is a true handyman)!