Best Arctic

Symbols and different sub brands of Best Arctic

Tromsø Safari is now Best Arctic!

We are proud to announce that we rebranded to Best Arctic and have launched a new website.
CEO Jon-Erlend Alstad.

We are still the same team behind, but have expanded to new exciting destinations, with new tours in Lofoten, Senja, Lyngen and more to come!

Best Arctic is founded based upon the long and successful history of Bussring and Tromsø Safari, and we are now in the process of expanding our scope into new exciting experiences and arctic territories.

Our signature product, the Arctic Route brand (a unique network of transportation) will be the base of our operation, connecting unique, authentic, and complementary experiences across the northern territories of Norway, Sweden and Finland, helping our guests to cross-board between them.

With more than 17 years of experience in the tourism industry, we aim to inspire and offer you the best arctic experiences ever: from winter to summer, all year round, single activities, accommodation, packages, cross-border transportation, and unforgettable moments.

“I will lead a very talented group of people and we will do our best to create a direction based upon our mission: to create and deliver “life-changing experiences” from the Arctic to the world, this is “The Arctic Way” – says our Managing Director Jon-Erlend Alstad.

Our philosophy is based on maintaining our strong local connection by tight cooperation and involvement with local landowners, activity operators, guides, and other local suppliers.

We strongly believe in contributing to better tourism destinations for both our guests and the communities up north, not only today but, even more importantly, for the future. We choose to call it lasting sustainability.

The Arctic Route: Your easiest transportation option to go skiing in Narvik, Levi & Tromsø

The Arctic Route: Your easiest transportation option to go skiing in Narvik, Levi & Tromsø

Are you a ski lover in search of the best places in the world to ski? Picture yourself skiing in three of the world’s northernmost towns, above the Arctic Circle, straight into a fjord. This might sound like a remote adventure, but the Arctic Route makes it surprisingly available to connect ski enthusiasts with untouched powder and breathtaking Nordic terrain.

Learn about Tromsø International Film Festival in Norway

Learn about Tromsø International Film Festival in Norway

The Tromsø International Film Festival offers a magical experience of watching movies during the polar night. This prestigious event turns Norway’s Arctic capital into a cinematic paradise in January 2025.

Christmas Concerts at Tromsø Cathedral

Christmas Concerts at Tromsø Cathedral

The historic yellow wooden Tromsø Cathedral glows like a beacon through the Arctic night. This cherished landmark has hosted the city’s most magical Christmas tradition that fascinates visitors and locals alike for more than two decades – the midnight concerts.

Typically replies within an hour

I will be back soon

Hey there 👋
How can I help you?